“Folks rave about the Red Bull/ Felix campaign for example, but was it great?… Has it built long-term brand affection? I’m not so sure.” Stephen Cheliotis Stephen Cheliotis is a leading brand consultant with a wealth of experience in brand and market evaluations and in providing strategic marketing and business counsel to senior management. He is currently […]
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“…Zaha Hadid. I love everything about her work, her talent seems to explode from within.” Joanna Gilbert Joanna Gilbert’s career began in marketing, including campaigns for global brands such as Puma, Orange and The Discovery Channel. Since her degree in Marketing at Manchester Met, her passion has always been branding. During 2008 she rediscovered her
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“I am a content marketeer… I guess…” Dan Flower Dan has 20 years of experience marketing and developing internationally-engaged, but quintessentially British, brands, often with a fashion and design focus. He has worked with numerous brands and titles who were expanding in new territories, but had to maintain their original, domestic base: firstly for Emap
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